INPROMO GmbH

eevoo: Create a world beyond reality

admin — Thu, 20 Dec 2012 15:09:42 +0000

Let the eevoolution begin! In December the eelusion Game Studios presented their first project eevoo to the public. The game is based on Apple Maps and combines geolocation, augmented reality elements and social gaming. On occasion of the game’s launch we provided our skills as experts in public relations focused on games – and were responsible for the national and international press campaign.

Download eevoo for free (iPhone)
eevoo on Facebook

INPROMO tickers live from the red Twilight carpet

admin — Fri, 16 Nov 2012 11:00:22 +0000

Great finale of the Twilight saga: On November 16th the final installment in the Twilight series “Breaking Dawn – Biss zum Ende der Nacht (part 2)” premiered in Berlin. Our Twilight-social-media-team was on-site and reported live from the red carpet. Our live-ticker on www.facebook.com/DieTwilightSaga turned every fan into a VIP special guest. In order to preserve a piece of the lively fan community, we created a fanbook app. On the website www.twilightfuerimmer.de fans can leave a mark in an online friends book.

The Twilight Saga on Facebook
Twilight für immer – Homepage

Video Champion Award for Paramount Home Entertainment Germany

admin — Fri, 16 Nov 2012 09:00:21 +0000

Grand entrance at this year’s Video Champion Awards in Munich: Our long-term client Paramount Home Media Distribution was granted the award in the category “Business”! The price for the “Best Social Media Campaign” was awarded for Paramount’s German Facebook campaign to mark the studio’s 100 years anniversary. INPROMO planned and organized the campaign, which has been running at full speed since March this year. At the end of October we cracked the 100.000 fan mark on Paramount Home Entertainment Germany’s Facebook fan page:
http://www.facebook.com/ParamountGermany.

We look forward to Paramount’s bicentennial!

The guys from inpromo have done an online campaign!

admin — Fri, 03 Aug 2012 10:00:50 +0000

This bear goes wild: We hit the 250.000 Facebook fans mark in Germany with Universal Pictures’ theatrical release “Ted”. We have implemented an integrated campaign consisting of Online-PR and Social Media Marketing for the first motion picture from the creator of Family Guy, Seth MacFarlane. The focus of the activities is to reach the key target group ranging from 16 to 35 years by activating and expanding the fan potential.
We combined the excellent content from Universal Pictures International with a tonality that is provocative – but also leads to high user involvement.

The constant flow of well-timed status updates and the accompanying target-oriented marketplace ads are encouraging the Facebook fans to comment on and share the information thus organically distributing the content even further. On Twitter this style is consistently continued. Ted reacts to local and global events in his very own, special way. In time with the theatrical release, “Ted” is omnipresent in the German online-media. All relevant movie websites as well as the biggest German general interest websites like Bild.de, Spiegel.de and Zeit.de are reporting on the small bear’s cinematic antics. The campaign is further enhanced by sweepstakes, one of the highlights being a cooperation with Germany’s biggest daily newspaper Bild.de for the benefit of the well-known charity initiative “Ein Herz für Kinder” (A heart for children), where fans of Ted can purchase two exclusive fan packages by auction.

Who knows what the bear will be up to next? Seth MacFarlane has already announced that he would like to do a sequel…

Ted on Facebook
Ted on twitter
WuV

NEW CLIENT: WELCOME WARNER BROS. ENTERTAINMENT

admin — Thu, 22 Mar 2012 16:35:52 +0000

We are proud to announce our first collaboration with Warner Bros. Pictures for the new Tim Burton movie “Dark Shadows”. Besides stake and garlic we campaign online-pr and social media measures to accompany Johnny Depp and others into the world of vampires.

THE PARAMOUNT PICTURES CENTENNIAL ON FACEBOOK

admin — Wed, 14 Mar 2012 16:37:18 +0000

On the occasion of Paramount Pictures 100 year anniversary we pop the corks! The Facebook fan-page of Paramount Home Entertainment Germany is the centre-stage of our campaign. From March until December movie- and Facebook-fans may vote for their favourite Paramount titles and win the most attractive prizes. Each month we suggest a set of movies according to a specific genre and the users will vote their top 10 titles. At the end of the year we will have the 100 favourite Paramount movies.

The Facebook fan voting is accompanied by on- and offline PR measures, media cooperations and cinema advertising. Plus of course the fan-voting is supported by a number of point-of-sale executions. We’ll be taking care of all online measures. Happy birthday, Paramount!

Paramount on Facebook

INPROMO IS TOP

admin — Sun, 15 Jan 2012 10:08:45 +0000

With over 1,100 Likes INPROMO is the most popular German agency on Facebook Studio. This is mainly a result of the Twilight fan chain, which we developed for Concorde Filmverleih and is another reason we are looking forward to the presentation of the first Facebook Studio Awards.

http://www.facebook-studio.com/site/agencies/418#/gallery/submission/15564

DELPHI HIRES INPROMO FOR “THE ARTIST”

admin — Wed, 28 Dec 2011 16:38:44 +0000

We are pleased to announce our commission for the online PR and cooperation for the release of the highly anticipated movie, “The Artist” from Michel Hazanavicius. The film, which has already won numerous awards, including the prestigious Best Actor for Jean Dujardin at Cannes 2011, hits the German cinemas on January 26, 2012. We look forward to working together with our new client the Berlin-based Delphi Verleih on this excellent film.

www.theartist-derfilm.com

E-READING: NEW CLIENT PAGEPLACE

admin — Wed, 05 Oct 2011 14:27:04 +0000

PagePlace is the online-kiosk of the “Deutsche Telekom” which was launched during this year’s CeBIT. More than 50.000 e-books, e-magazines and e-papers can be downloaded directly and limitless: With the free PagePlace App the content can be read comfortably and easy on PC & Mac and diverse e-readers, tablets and smartphones everywhere. Since October INPROMO has been taking care of the editorial work and the community management of PagePlace’s facebook-page. Click the “like-button” and read along:

http://www.facebook.com/PagePlace

White Paper

admin — Fri, 02 Sep 2011 09:12:01 +0000

Download: Whitepaper Google+December 2011
Download: Whitepaper Social Monitoring April 2011